New Owner Track Drive

Introducing the New Owner's Track Drive.


With the purchase of a new BMW you will receive 2 complimentary seats at the BMW Performance Center in either South Carolina or Southern California-the School for accelerated learning. You and a guest will be treated to a 3-hour experience that includes classroom instruction, driving on track in a few different models, an off-road excursion and an unbelievable Hot Lap ride. It's a $598 value (2 seats x $299) and it's complimentary to all new owners from the BMW Performance Center.

What is the New Owners Track Drive?

You've conquered the test drive; now prepare for the ultimate thrill. Every new BMW purchased in 2021 comes with a complimentary track drive at the BMW Performance Center. You'll push BMWs on a closed course through adrenaline-inducing exercises and learn why they call it the Ultimate Driving Machine®.

To book a class, please call 888-345-4BMW. Please have your VIN, the date of sale and location of your BMW Center ready when you call.

What does it include, and what is the cost?

The program itself consists of a Performance Drive on track (lapping in multiple BMW models), an off-road excursion in an X-vehicle, a Hot Lap with a pro driver, and an elective wrap-up Q&A session with a BMW expert.

The program is Complimentary for all new programs purchases and is valued at $299 per person ($598 total). However, it cannot be used towards the vehicle purchase, nor can it be used as credit towards another program.

Still Have Questions?

Experience the Speed of a New BMW 

Feel the thrill of racing a BMW with our New Owner Track Drive! After purchasing your new BMW X3, contact BMW of Asheville to learn more about this experience. So go online and instead of looking for a BMW dealership near me, browse our new BMW inventory to select your new luxury vehicle in Asheville. Find your new or certified pre-owned BMW here today!