Waynesville certified BMW owners get that electric feeling

The electric driving era is upon us, people, and it's time to give in to the new era of the car. Innovative manufacturers like Chevy and Nissan started the era off right with the Volt and the Leaf, respectively, and now it's BMW's turn to get in on the fun. The luxury driving industry has been much more open to changing things up in a traditionally conservative space, and Hendersonville 2011 BMW 5 Series dealers are riding the wave of the BMW brand's success. Recently, in Frankfurt, BMW debuted its i-series, a new set of electric and plug-in hybrid models that promises big things for how the luxury industry will position itself in the future. The push for better fuel efficiency has led manufacturers like BMW to showcase lighter bodies and better engines as part of the green initiative - a movement that has helped position Waynesville certified BMW dealers at the top of their market.

The technology is definitely impressive, and experts across the industry are backing up the technology as a huge step forward in luxury driving. According to a recent article in Technology Review that details the new i-series, "Specifically, it showed off prototypes of two models, the i3 (a compact) and the i8 (a sports car). The i3 is a full-electric vehicle, intended for the urban commuter (with considerable income to spare, of course). It's expected in 2013. The i8, meanwhile, will be a gasoline-electric parallel hybrid, available in 2014. Its developer, a man named Klaus Draeger, described it this way: 'the sports car for a new generation-pure, emotional, and sustainable.'" This technology will introduce efficiency into a market that has always valued comfort above everything and promises big thing for the auto industry. For 2011 BMW 5 Series drivers, the future certainly looks like it will be dominated by the BMW brand.

While some marketing experts are a bit baffled by the branding choice, it's obvious that BMW wants to keep its electric experiment separate from the main brand until electric driving becomes the standard of the industry. Waynesville certified BMW dealers back up this decision.