Why do you deserve a new 3 Series?
Published Monday, 20 February, 2012 by Lars Roman. Categories: News.
Though the title of this blog is technically rhetorical, you may want to take a moment or two to actually answer the question posed. However, your answer must not only be creative, but it must be stated (or implied through actions) within 5.9 seconds. Actually, noting these restrictions, you may want to spend more than just a moment or two coming up with an answer.
Today's drivers expect more from the in-car technology experience, and savvy brands like BMW are giving it to them.
Sustainability is one of the key differentiators driving innovation in today's automotive market, and (pun intended) the grass is looking green. In the luxury market, adoption of newer, greener standards took a bit of time to get moving, but now some of the world's most prominent luxury brands are stirring up the market with big new advancements in the field.
For years, auto brands have been tying their car models to Hollywood powerhouses. Whether they're hiring actors to narrate and star in commercials or creating product placements in movies, cars have taken on the sexy mystique of the movie industry.